Search Results

Want to capture more people searching the web for a place to trade in their model? Have your web provider include “Value Your Trade” in your website Meta descriptions. High-quality search result descriptions can go a long way to improving the quality and quantity of your search traffic. Check out this example:

Accurate descriptions can help improve your click-through, and, the more information you give Google, the better your search snippet can be. Also, give each web page a different title to avoid repetitiveness and protect readability. For example, your ‘Trade In Your Bike’ page could read: “Atlanta H-D: Get your bike’s Trade In Value in 60 seconds.” You can work on these in your Google Webmaster Tools console, and we found some more tips here about Page Titles and Snipets that we found really useful, and think you might too.